Analysis of the two businesses and a discussion of the payments industry, including but not limited to, strengths of these businesses, opportunities moving forward, potential threats to their business models. Critical analysis of each of the main ratio calculations related to each company. This critical analysis should include the calculations, results, an explanation of the importance of the ratio, and an analysis of which company has an advantage based upon the calculations. This analysis should include graphs and figures to supplement your written analysis. Clear conclusion which summarizes the advantages and disadvantages for each company, with an ultimate answer related to which company you would choose to invest using clear and convincing reasoning.
