1. What are pros and cons of Stihl using the Amazon Marketplace to sell its tools?
2. Based on your analysis, what would be your recommendation to Stihl on whether to use theAmazon Marketplace?
3. Might any changes in situation such as increasing competition, change in product quality,or change in its customer base lead you to reverse your recommendation or call for a differentapproach?
BUS189 San Jose State Role of Amazon Marketplace to Sell Stihl Tools Paper
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