Advertising as an industry has undergone many changes in the last tenyears. Read Chapter 1 of your textbook. Then, reflect on the types ofchanges the industry has faced in the past decade, specifically withregard to globalization and technology. Post your journal to GrammarlyLinks to an external site. (see Grammarly Setup InstructionsLinks to an external site. and How to Add Grammarly to MS Word or assistance), and then submit it to through Waypoint. Your journal entry should be at least 300 words in length.
textbook:
Weigold, M. F. & Arens, W. F. (2018). M: Advertising (3rd ed.). Retrieved from https://redshelf.com/
The full-text version of this e-book is available through your online classroom.
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