Product Idea and Search Engines/Electronic Marketing
After reviewing the assigned reading materials, complete the following activities:
1. Students must develop a brand new product or service idea. (do not copy from the internet be original)
A. Additionally describe the product/service including the benefits of using the product/service
B. Discuss the potential customers for this product/service
2. Based on the nature of the product/service, recommend at least 3 possible ways to market the product electronically. Your suggestions must include at least one search engine. Describe your recommendations and discuss the advantages and disadvantages of each.
Please see attached for more detail.