MHACB/560 Competency 2 Assessment and Rubric
Course Title: Creating a Sustainable Legacy: Healthy Communities
Competency Assessment Title: Sustainability Initiative Stakeholder Engagement Analysis and Strategy
Assignment Directions
It is important to identify both internal and external stakeholders for your sustainability initiative. It is through identification of and communication
with these stakeholders that you will understand what partnerships might benefit the initiative. These can include community leaders,
organizations, and even patients, their families, and friends.
The top leadership of your selected organization has requested that you prepare a stakeholder engagement analysis and strategy for your
sustainability initiative.
Part I: Stakeholder identification analysis:
Prepare a 350- to 400-word identification and analysis of the key internal and external stakeholders essential to your initiatives success. Include
the following:
Identify key internal and external stakeholders who are essential to the success of your initiative. Provide evidence for your choices.
Identify partnerships that can be formed between organizations to foster collaboration or healthy competition. Provide evidence for your
choices.
Identify community leaders who can use power and influence to further the initiative on your behalf. Provide evidence for your choices.
Part II: Patient engagement strategy
Develop a 350- to 400-word strategy for how you will engage patients and their friends or family to participate in your initiative (directly or
indirectly).
Part III: Promotional media strategy
Develop a 350- to 400-word promotional media strategy and promotional elements for your sustainability initiative that will be used to reach your
identified stakeholders. Include the following:
A 90- to 175-word script for a 30- to 60-second online advertisement that promotes your sustainability initiative, advocates for sustainable
health care practices, and invites the community to action.
A storyboard that outlines the advertisement. Complete the Script and Storyboard Template for this part of the assignment.
Four social media posts in the platform of your choosing that promotes your initiative and invites the community to get involved.
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MHACB/560 Competency 2 Rubric
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Note: You do not have to actually post these online but indicate on which platform you would post them.
Submit your assignment.
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MHACB/560 Competency 2 Rubric
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Competency Assessment Rubric
Assignment/Performance
Criteria
Mastery
100%
Meets Expectations
85%
Not Met
0%
1. Part 1: Stakeholder
Identification Analysis
(weight 30%)
The student included appropriate
and detailed evidence to support the
clearly identified key internal and
external stakeholders who are
essential to the success of the
initiative, partnerships that can be
formed between organizations to
foster collaboration or healthy
competition, and community leaders
who can use power and influence to
further the initiative.
The student included adequate evidence
to support the identified key internal and
external stakeholders who are essential
to the success of the initiative,
partnerships that can be formed
between organizations to foster
collaboration or healthy competition, and
community leaders who can use power
and influence to further the initiative.
The student did not include
evidence or clearly identify key
internal and external
stakeholders who are essential
to the success of the initiative,
partnerships that can be formed
between organizations to foster
collaboration or healthy
competition, or community
leaders who can use power and
influence to further the initiative.
2. Part II: Patient
Engagement Strategy
(weight 30%)
The student developed an innovative
and thorough strategy to engage the
patients and their friends or family to
participate in the initiative (directly or
indirectly).
The student developed a general
strategy to engage the patients and their
friends or family to participate in the
initiative (directly or indirectly).
The student did not include a
strategy to engage the patients
and their friends or family to
participate in the initiative
(directly or indirectly).
3. Part III: Promotional
Media Strategy
(weight 35%)
The student developed an innovative
and comprehensive promotional
media strategy and promotional
elements for the sustainability
initiative that will be used to reach
the identified stakeholders; the script
and storyboard for the online
advertisement and the four social
media posts were appropriate and
creative; the Script and Storyboard
Template was complete.
The student developed an adequate
promotional media strategy and
promotional elements for the
sustainability initiative that will be used
to reach the identified stakeholders; the
script and storyboard for the online
advertisement and the four social media
posts were mostly appropriate and
complete; the Script and Storyboard
Template was mostly complete.
The student did not submit the
promotional media strategy or
promotional elements; the
student did not complete the
script or storyboard for the online
advertisement, the Script and
Storyboard Template, or the four
social media posts.
4. Grammar and Writing
Mechanics
(weight 5%)
Accuracy in grammar, sentence
structures, sentence boundaries,
and word choice enhanced content.
Rare inaccuracies/errors in grammar,
sentence structures, sentence
boundaries, and word choice did not
detract from the content.
Occasional or frequent
inaccuracies/errors in grammar,
sentence structures, sentence
boundaries, and word choice
detracted from the content.
Copyright 2022 by University of Phoenix. All rights reserved.
MHACB/560 Competency 1 Assessment and Rubric
Course Title: Creating a Sustainable Legacy: Healthy Communities
Competency Assessment Title: Sustainability Initiative Analysis
Assignment Directions
Select a health care setting and organization on which you will focus for your sustainability initiative (e.g., local hospital, veterans hospital,
ambulance service, urgent care, nursing home).
Consider the setting and organization you have selected and break it down to the main departments, employee roles, operating activities, and so
on. While doing so, brainstorm opportunities to reduce costs or eliminate waste while improving patient care or outcomes.
Review the list of sustainable initiatives from the list below, and select one that you want to promote for your selected organization:
Energy efficiency
Lighting
IR scanning
Cogeneration
Kanban Inventory
Device exchange
CR pack reformation
Device reprocessing
Red bag waste reduction
Blue wrap recycling
Note: Ensure that the opportunity you select correlates with the setting you select. Additionally, if you want to complete a sustainable initiative that
is not on the list, obtain approval from your instructor before completing the assignment.
Part I: Initiative Proposal
Write a 350- to 525-word summary of the sustainability initiative you want to promote at the health care setting you selected. Your proposal
should:
Create a clear vision or mission statement that defines the scope of the initiative and would generate buy-in.
Define what outcomes you expect to achieve over time.
Be specific with what you can realistically deliver.
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MHACB/560 Competency 1 Rubric
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Part II: Matrix analysis
Management has requested that you prepare a matrix analysis of both environmental and financial contexts for your proposed sustainability
initiative.
Organize and include the following in your matrix:
Estimated current costs involved in your sustainability initiatives processes (e.g., staffing, facility, operating, products, services)
Estimated cost to implement initiatives (e.g., new equipment, new contracts, or staff)
Cost projections after implementation
Social and environmental costs
Benefits
Cost savings, immediate or over time
Benefits over time (1 year, 5 years, 10 years, etc.)
Local, state, or national revenue sources for your initiative
Part III: Matrix summary analysis
Prepare a 700-word summary of your matrix analysis. Include the following in your summary:
Restate your individual sustainability initiative.
Relate how your initiative might impact other sustainability initiatives within your organization.
Describe various environmental contexts that could impact your sustainability initiative.
Analyze and summarize the financial contexts and implications your sustainability initiative will have on your selected organization.
Explain the cost savings and benefits over time.
Recommend a local, state, or national revenue sources for your initiative and why you believe the source is appropriate.
Cite 3 reputable references to support your assignment (e.g., trade or industry publications, government or agency websites, scholarly works, or
other sources of similar quality).
Format your references according to APA guidelines.
Submit your assignment.
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MHACB/560 Competency 1 Rubric
Page 3 of 4
Competency Assessment Rubric
Assignment/Performance
Criteria
Mastery
100%
Meets Expectations
85%
1. Part I: Initiative Proposal
(weight 20%)
The summary of the
sustainability initiative was
exceptional and thorough;
included a clear vision or mission
statement that thoroughly
defined the scope of the initiative
and would generate buy-in;
clearly defined the realistic and
specific expected
outcomes/deliverables to be
achieved over time.
The summary of the sustainability
initiative was sufficient; included a
somewhat clear vision or mission
statement that generally defined the
scope of the initiative and would
generate buy-in; generally defined
the expected outcomes/deliverables
to be achieved over time.
Did not provide a summary of the
sustainability initiative
2. Part II: Matrix Analysis
(weight 35%)
The student prepared a thorough
and complete matrix analysis of
both environmental and financial
contexts for the proposed
sustainability initiative that
included estimated current costs;
estimated cost to implement
initiatives; cost projections after
implementation; social and
environmental costs; benefits;
cost savings; benefits over time;
and local, state, or national
revenue sources.
The student prepared an adequate
and mostly complete matrix analysis
of both environmental and financial
contexts for the proposed
sustainability initiative that included
estimated current costs; estimated
cost to implement initiatives; cost
projections after implementation;
social and environmental costs;
benefits; cost savings; benefits over
time; and local, state, or national
revenue sources.
The student did not submit a
completed Matrix Analysis.
3. Part III: Matrix Summary
Analysis
(weight 35%)
The Matrix Summary included a
thorough analysis and summary
of: the individual sustainability
initiative; how the initiative might
impact other sustainability
initiatives and the various
environmental contexts that
could impact it; financial contexts
and implications the
The Matrix Summary included an
adequate analysis and summary of:
the individual sustainability initiative;
how the initiative might impact other
sustainability initiatives and the
various environmental contexts that
could impact it; the financial contexts
and implications the sustainability
initiative will have on the selected
The student did not include an
analysis or summary of: the
individual sustainability initiative;
how the initiative might impact other
sustainability initiatives and the
various environmental contexts that
could impact it; the financial contexts
and implications the sustainability
initiative will have on the selected
Copyright 2022 by University of Phoenix. All rights reserved.
Not Met
0%
MHACB/560 Competency 1 Rubric
Page 4 of 4
Assignment/Performance
Criteria
Mastery
100%
Meets Expectations
85%
Not Met
0%
sustainability initiative will have
on the selected organization; a
comprehensive explanation of
the cost savings and benefits
over time; and clear and
innovative recommendations of
local, state, or national revenue
sources for the initiative, and a
clear explanation explaining why
the source is appropriate.
organization; an adequate
explanation of the cost savings and
benefits over time; general
recommendations of local, state, or
national revenue sources for the
initiative, and an adequate
explanation explaining why the
source is appropriate.
organization; an explanation of the
cost savings and benefits over time;
recommendations of local, state, or
national revenue sources for the
initiative, or an explanation
explaining why the source is
appropriate.
4. Research Support
(weight 5%)
The student cited 3 reputable
references to support the
assignment (e.g., trade or
industry publications,
government or agency websites,
scholarly works, or other sources
of similar quality).
The student cited 2 reputable
references to support the
assignment (e.g., trade or industry
publications, government or agency
websites, scholarly works, or other
sources of similar quality).
The student did not cite any
references.
5. Grammar and Writing
Mechanics
(weight 5%)
Accuracy in grammar, sentence
structures, sentence boundaries,
and word choice enhanced
content.
Rare inaccuracies/errors in
grammar, sentence structures,
sentence boundaries, and word
choice did not detract from the
content.
Occasional or frequent
inaccuracies/errors in grammar,
sentence structures, sentence
boundaries, and word choice
detracted from the content.
Copyright 2022 by University of Phoenix. All rights reserved.
